News
  • News
  • News

News

17th February 2016

Central Hall reports 15% increase in event bookings from Chinese businesses


Central Hall Westminster today announces that it has seen a 15% increase in the number of events booked at the venue by Chinese businesses during 2015, compared to 2014.

The London based venue, which was the first conference centre to win the Chinese Tourist Welcome Award for Marketing, attributes the increase in confirmed business and enquiries to a number of extensive marketing campaigns targeting the Chinese market led by Head of Marketing, Maria Schuett. Event wins from Chinese businesses include organisations such as Huawei, Jiangsu and Nanjing Province. The venue further attributes the number of business wins to the Mandarin version of its mobile website which complements the existing Mandarin version of its desktop website.

In addition to the business bookings, Central Hall Westminster is hosting its second Chinese New Year Concert with the globally celebrated ‘China National Orchestra – Tianjian’ next week.


Paul Southern, MD Central Hall

Paul Southern, Managing Director of Central Hall Westminster, comments: “We are pleased to have had so much interest from Chinese organisations as we continue to develop our relationships within this market. We hope to drive further business through our Mandarin website and will continue to develop relationships with a planned visit to Shanghai later this year.”

<< Back

 

@CentralHall Welcome! Events industry margins are usually very healthy so it's heartening to see a London venue paying staff fairly.
Joe Willcox
TwitterFacebookGoogle PlusYou Tube

Quick Room Finder

Capacities

Room Capacities

Enquiry Form

Enquiry Form

Contact Press

Eveleen Hatch
Eveleen Hatch PR

Tel: 07815 002276
Email Eveleen
www.eveleenhatchpr.co.uk
@EveleenHatch